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Our privacy policy

In this privacy policy, "FIRST", "We", "Our" and "Our" mean the FIRST group and / or one or more of its member companies that may process your personal data. Each member company of the FIRST group is a separate legal entity. The person responsible for processing your personal data is unique for all companies and can be reached by email at dpo@groupefirst.com

This First privacy policy regarding the protection of personal data. It applies to personal data as defined in regulation (EU) 2016/679 of the European Parliament, and of the Council of April 27, 2016, applicable from May 25, 2018 "the General Regulation on Data Protection" (hereinafter "GDPR")

Personal data is understood as any data concerning an identifiable User. Any natural person who can be identified, directly or indirectly, on the basis of information collected about him as part of the provision of a Service by FIRST, is deemed identifiable. The term Service (hereinafter referred to as "Service (s)") applies to any website, application, tool or any other product offered by FIRST intended for use by a User, in which this Privacy Policy is referenced , regardless of how you access or use the Service, including via mobile devices. The term User applies to people who have used a Service provided by FIRST.

In this privacy policy, we provide information about how your personal data is collected, processed and used, as well as your rights in relation to your personal data. Our document also sets out the information we are required to give to data subjects under the GDPR. The principles set out in this Privacy Policy will apply to all personal data that you provide to FIRST as well as any personal data that we collect from other sources.

2. Collection of personal data
The collection of personal data is generally carried out within the framework of our commercial relations. Personal data is collected through multiple sources on our website, by email, by phone, by our sales people or at an event.

Website :Online purchase

Contact forms

Document Downloads

Surveys / questionnaires

Customer inquiries and returns

Cookies (see our cookie policy)

Knowledge cycles

Rapid analyzes

Email or mail:




Customer satisfaction surveys

Phone :


Customer contact requests

Ask for information

Customer satisfaction interviews

In person :

Commercial meeting

Meetings at trade fairs / eventsCash purchase

3. Personal data collected

Depending on the type of source, we collect:

Your first and last names,

Your civility,

Your company name,

your position,

Your phone number,

Your email address, 

Your professional and / or residential address,

To activate payments, credits, or other transactions you can make with us, your credit card, or other account details.

If you contact us, we will also collect the information you have provided to us.On websites, we keep a record of traffic data that is automatically recorded by our server, such as your IP address, the URL visited before our site, as well as the other pages visited. We also collect site statistics, such as the most visited pages and the frequency of visits. We cannot identify a person from traffic data or site statistics unless you log into your own account on the site.

4. Purposes for which we collect personal data
The privacy of users is protected by regulations. Under data protection regulations, FIRST is only authorized to use the personal data of its users if it has a valid legal basis. FIRST must ensure that it has one or more of the following legal bases:

The execution of a contract (for example to process and execute an order or to open and manage a customer account)

Fulfillment of a legal obligation (e.g. retention of invoices)

When it is in the legitimate interest of the efficient, lawful operation, development and improvement of First

When the user has given his consent.

A "legitimate interest" of First must not go against the rights and freedoms of users. Among the examples :

Why do we use your personal data?

What are our reasons?

Customer account, shopping cart and order management

*Execution of the contract between a Client and First

*First's legitimate interest

Management of payment and credit operations

Execution of the contract between a Client and First

management of delivery operations

Execution of the contract between a Client and First

Customer relationship management (telephone / chat / email), after-sales service order tracking, product returns and refunds

Execution of the contract between a Client and First

Recording of exchanges between customer service and the customer by telephone or chat; for the purpose of improving service

Legitimate interest of First in order to improve the quality of service

Customer satisfaction management (Collection of customer opinions on products and on customer service performance);

Legitimate interest of First to improve products and service 

Fight against fraud during payment of the order and management of non-payment after order 

*Execution of the contract between a Client and First

*First's legitimate interest

Operations of statistics, analysis, selection and segmentation of customers in order to improve customer knowledge

*Execution of the contract between a Client and First

*First's legitimate interest

Sending targeted commercial offers by email, mobile notifications, social networks, other websites or any other medium

 *Customer consent

 *First's legitimate interest

Personalization of sites (mobile and desktop) and applications according to the affinities of the User 

 Customer consent

Measurement of frequentation of sites (mobile and desktop) and mobile applications

 Customer consent

Provision of sharing tools on social networks 

 Customer consentLegal obligation

Archive commercial documents (invoice, delivery and transport slip) 

 Legal obligation

Commercial prospecting of potential customers by email, telephone, mail, via meetings, salons

*First's legitimate interest 

*Client's consent

We will only use your personal data for the purposes set out in this policy, or for purposes reasonably compatible with the original purpose for which it was collected, or if there is another legal basis for further processing.For processing operations requiring consent, the data subject has the right to withdraw their consent by making a request by email to dpo@groupefirst.com You can also unsubscribe from our newsletters via the dedicated link in the email you have received.


5. Transmission of your personal data
We share your personal data with your consent or if necessary to provide any product or service you have requested.

We share your personal data with other members of the First group if necessary in relation to the objectives described in this privacy policy.

We will also share personal data with:

Any company that would buy from us or have purchased our assets, or a company whose structure or activities we acquire;

Service providers and subcontractors who process them on our behalf, according to our instructions, in accordance with the contract;

Competent authoritiesIn addition, your personal data may be shared for the following purposes:

To comply with our legal obligations;To respond to legitimate requests from public authorities;

To obtain legal advice from external lawyers and other professional advisers;

To establish, exercise or defend against a potential, real or threatening litigation;

To protect First, your vital interests or those of another person.

We ensure that appropriate measures are put in place to guarantee a high level of security and confidentiality when sharing personal data. If personal data is transferred outside the European Union, additional measures will be taken in accordance with the General Data Protection Regulation (GDPR).

6. Proportion and relevance of the data collected:

The personal data collected is strictly necessary for the purpose pursued by the collection. FIRST Group companies strive to minimize the data collected, to keep it accurate and up to date by facilitating the rights of the persons concerned.

7. Marketing

Your personal data may be used for marketing purposes, which includes any communication regarding First products and services. In the event that your explicit consent is legally required in order to obtain marketing communications, we will only send you such communications if you have given it.

We keep contact information for people on our marketing lists until someone unsubscribes. If you choose to unsubscribe, we may keep sufficient limited information to identify you so that we can honor your unsubscribe request.

You can contact us at any time to request that we stop sending you marketing communications. If you wish to unsubscribe from mailing lists or subscriptions, you can also follow the "Unsubscribe" option provided in each e-mail message sent to you to either stop communications completely or to specify the types of communications that you are not interested in. more.

Limited storage period for personal data:
Personal data is kept for a limited period which does not exceed the time necessary for the collection purposes.

The data retention periods are brought to the attention of individuals, and vary according to the nature of the data, the purpose of the processing, or legal or regulatory requirements.

Confidentiality / Data security:

We are committed to providing the highest levels of security for your personal data. We protect your information by taking appropriate technical and organizational measures against unauthorized or unlawful processing and against accidental loss, destruction or damage.First has its IT and communication systems monitored using various tools by competent partners. The primary objective of this surveillance is to protect First, its employees, its customers and its business partners.Appropriate physical, logical and organizational security measures are planned to guarantee the confidentiality of the data, and in particular to avoid any unauthorized access.

Your rights:
In application of articles 14 to 22 of regulation 2016/679 of April 27, 2016, any natural person using the service has the right to exercise the following rights:

Right of access,

A right of rectification,

A right of opposition and erasure to the processing of his data,
The right to object to and cancel the processing of one's data,

A right of opposition to profiling,

A right to limitation of processing,

A right to the portability of one's data,

Finally, when First detects a violation of personal data likely to create a high risk for your rights and freedoms, you will be informed of this violation as soon as possible.

You may exercise these rights by sending a signed letter accompanied by a copy of an identity document to the following address:


Data Protection Officer

4 rue Nicéphore Niepce, 91420 MORANGIS -France

or by e-mail at the following address: dpo@groupefirst.com

We will respond to your requests in accordance with applicable law and internal policies. We may ask you to provide additional information to enable us to confirm your identity.

In exceptional cases, where we believe that your request is manifestly unfounded or excessive, we may charge you a reasonable fee. We will inform you in advance of any applicable fees.

If you have given your consent to the processing of your personal data, you may withdraw it at any time. It will not affect the lawfulness of the processing prior to withdrawal. Should we need to retain your personal data for legal reasons, your personal data cannot be further processed and will only be retained for the time required by law.We respect your privacy and value the information you have provided us with. When drafting this privacy statement, we had your privacy rights in mind. However, if you feel that our processing of your personal data is not compliant, we would be grateful if you would contact us to try to address your concerns. You also have the right to lodge a complaint with the competent supervisory authority, the Commission Nationale Informatique & Libertés for France, if you believe that the processing of your data is illegal and infringes your rights.

8. Transfer of your information to third countries and international organisations

Prior to the transfer of personal data outside the European Union, we ensure that the recipient country or company provides appropriate safeguards for the processing of the transferred personal data and that the data subjects have applicable rights and effective legal remedies.

If you do not wish to have your personal information transferred to a country outside of the European Community, please do not send your personal information to First. By providing your personal information to First, your consent is presumed.


9. Cookies

When you visit our websites, you can browse and access important information without revealing your identity. In order to improve our site, we use "cookies" to track your visit. A cookie is a small text file in alphanumeric format that is transferred to your browser by a web server and can only be read by the server that gave it to you. It cannot be executed as code or transmit viruses.Most browsers are initially set up to accept cookies. You can manage cookies using a variety of tools, including your browser settings. We invite you to visit the https:\ cookies page for more information.

10. Partner sites

If you click on a link from one of our websites that connects you to another site, this policy no longer applies. We are not responsible for the practices of other sites regarding the treatment of your information. The use of your information by the owner of the website should normally be governed by the privacy policy of the site concerned, which we invite you to read carefully. 

11. Changes to this Privacy Notice

We maintain a regular review of this privacy policy. As we make changes to this policy, we will revise the date of the "last update". We encourage you to periodically review this policy to understand how First handles your personal information.

12. How to contact us

To contact us, if you have any questions about our privacy policy or about the information we hold about you, you can send an email to or write to dpo@groupefirst.com or write to
"Data Protection Officer"
4, rue Nicéphore Nièpce
91420 Morangis - France